Archive: Business

How to Write Proposals that Win

Write Better Proposals With This Step-by-Step Guide

It's no secret that writing consistently successful proposals is an art. Used well, however, a proposal can be a great marketing tool. In

The Best Defense Against Failure

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No matter how smart or innovative you are, the fear of failure is definitely a problem; it's kept many entrepreneurs from realizing

How to Ask the Right Sales Questions

How to Ask the Right Sales Questions

Asking the right questions can make or break a sale, idea, or even a whole business. We're constantly asking questions (sometimes without

What A Coffee Machine Taught Me About Marketing

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Have you ever thought about how a coffee machine works? Have you ever noticed how machine-made coffee is so much better (and consistent)

How to Avoid the Facebook Dilemma

When to Make the Leap from Beta

No, I'm not talking about the IPO flop. Facebook has been plagued by another much more serious problem since day one. It's something that

The Secret to Effective Leadership

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The difference between success and failure as a leader lies in your purpose. The most successful leaders don't focus on marketing,

What I Learned (About Business) From The Big Bang Theory

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I've been suffering a Big Bang Theory (Amazon aff) addiction lately. Don't worry, though. It turns out that it's a veritable fountain of

The Truth About Pinterest’s Super Success

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Pinterest, the picture sharing social network, is obviously doing something right. Not only did the site reach 10 million monthly active

The Only Thing Standing In Your Way

get-out-of-your-way

...is you. It's cliche, I know, but it seems to be something that we have trouble remembering and believing. We like to blame others

The Marvel Marketing Method

The Marvel Marketing Method

This past weekend, Marvel Studios shattered all box office records with the opening weekend for its Avengers movie. Yet, I don't really

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